Over 30,000 cosmetic products launched in 2025. A fact that will leave you thinking. “A Football Stadium of Cosmetics.”
In 2025, the global cosmetics and beauty market exceeds 800 billion dollars, with a projected growth of more than 5% annually until 2034.
Welcome to the Cosmetics Stadium. Seat 30,000.
Latin America, especially Brazil and Mexico, at the forefront.
But there’s a flip side to this.
The conflict is real.
The price war.
Is your brand identical to your competitor’s?
It seems like 99% are selling the same thing.
There’s no way to truly stand out.
It’s the status quo.
It pushes you to fight on price, on empty claims.
The obvious solution is always the same.
More marketing. More influencers. Another formula with a “trendy ingredient.”
The easy idea is to follow the crowd.
“It’s what everyone else does.”
But the result is more exhaustion, less profit.
A vicious cycle.
But what if I told you there’s another path?
One where you do NOT compete.
One where you INVENT your own category.
Where your brand CREATES trends, doesn’t follow them.
Where you offer what no one else does.
We will talk about this in our EXCLUSIVE MARKET INTELLIGENCE LIVE SESSION:
“Disruptive Cosmetics: Create Your Own Category.”
Yes, we go from competing to INVENTING!
In this session, we will reveal:
The Great Contrast: Examples that mark a before and after (Foreo vs. La Mer; Lush vs. Garnier Bio).
The Four Actions: Your blueprint to build the future, not just fix the past.
The Hidden Opportunity: Where to look and how to find your cosmetic “blue ocean.”
Compete or Create?
That is the key question.
If you choose to build the future, this live session is for you.


