The Best Makeup Brands in the United States is one of the largest and most influential in the world, surpassing other countries in terms of revenue and boasting a presence of the best international makeup brands.
According to the Consumer Specialty Products Association’s 2021 Cosmetics Industry Report, the United States represents 23% of the global cosmetics and personal care market, with an estimated value of $93.5 billion in 2019.
Compared to other countries, the US cosmetics market leads in terms of innovation and technology and is considered a mature and established market.
However, other countries such as South Korea and Japan are gaining ground due to their focus on holistic beauty and innovation in products and technologies.
Additionally, emerging cosmetics markets in Asia, Latin America, and Africa are also experiencing significant growth due to their large populations and the increasing purchasing power of the middle class.
The best makeup brands in the US are:
- MAC
- Maybelline
- CoverGirl
- Estée Lauder
- L’Oréal Paris
- Revlon
- NARS
- Clinique
- Urban Decay
- Tarte
- Too Faced
- Smashbox
- Bobbi Brown
- Laura Mercier
- Anastasia Beverly Hills
- Benefit Cosmetics
- Huda Beauty
- Kat Von D Beauty
- Fenty Beauty by Rihanna
- ColourPop
- Pat McGrath Labs
- Milk Makeup
- Morphe
- Jeffree Star Cosmetics
- Charlotte Tilbury
- Kylie Cosmetics
- Hourglass Cosmetics
- Glossier
- Marc Jacobs Beauty
- IT Cosmetics
- Stila
- Yves Saint Laurent Beauty
- Smashbox Cosmetics
- Dior Beauty
- BH Cosmetics
- L.A. Girl
- Milani
- Juvia’s Place
- Kevyn Aucoin Beauty
- Cover FX
- Ciate London
- Natasha Denona
- Patrick Ta
- Persona Cosmetics
- Danessa Myricks Beauty
- Beauty Bakerie
- Lawless
- Il Makiage
- Dominique Cosmetics
- Rare Beauty by Selena Gomez
- Tower 28 Beauty
- Flesh Beauty
- Beautyblender
- Kaja Beauty
- Sol de Janeiro
- Smith & Cult
21 Most Popular Makeup Stores in the United States:
- Sephora
- Ulta Beauty
- MAC Cosmetics
- NYX Professional Makeup
- ColourPop Cosmetics
- Benefit Cosmetics
- Too Faced Cosmetics
- Anastasia Beverly Hills
- Morphe
- Jeffree Star Cosmetics
- Huda Beauty
- Fenty Beauty by Rihanna
- Kat Von D Beauty
- Clinique
- Bobbi Brown Cosmetics
- Estée Lauder
- Laura Mercier
- NARS Cosmetics
- Tarte Cosmetics
- Smashbox
- L’Oreal Paris
¿Where to buy cheap makeup online in the United States?
15 online stores where you can find makeup at affordable prices:
- ColourPop
- BH Cosmetics
- e.l.f. Cosmetics
- Ulta
- Sephora
- NYX Cosmetics
- Morphe
- Target
- Amazon
- Walmart
- Glossier
- Tarte
- Beauty Bay
- Makeup Revolution
- Beautylish
It’s important to verify product authenticity and review shipping and return policies before making any online purchases.
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